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《环球企业家》由中国作家出版集团主办，2007年7月起《环球企业家》以半月刊形式发行，每月5日、20日出版。
Global Entrepreneur
OUR MISSION
For 14 years Global Entrepreneur has given China’s professionals the insights, information, and inspiration they need to make smarter decisions about business, finance, and careers。 We keep them current ...全部
《环球企业家》由中国作家出版集团主办，2007年7月起《环球企业家》以半月刊形式发行，每月5日、20日出版。
Global Entrepreneur
OUR MISSION
For 14 years Global Entrepreneur has given China’s professionals the insights, information, and inspiration they need to make smarter decisions about business, finance, and careers。
We keep them current on a wide variety of business issues and events; financial trends and projections; and technology and its applications。
INTRODUCTION
The Leading Business Magazine in China
Every biweekly, Global Entrepreneur takes readers inside the minds of CEOs and corporate boards。
Inside rising companies and falling ones。 Inside technology, finance and economics。
Now, the hottest topic in China’s business world is globalization。
And Global Entrepreneur is the one and only business magazine dedicated to cover this trend。 To do this, the publication focuses on both multinational corporations in China and local corporations with global ambitions, world business leaders being our inspirer。
This unique ability to take readers further inside the issues has made Global Entrepreneur the leading business magazine in China。
On top of and supported by this strength, we have consistently higher ad recall than our competitors in major advertising categories - the Global Entrepreneur advantage becomes clear。
But the advantage doesn’t end there。 In addition to creating China’s leading business magazine, we produce one of the most celebrated business events in China - Global Entrepreneur Summit。
We also host Global Entrepreneur Lifestyle Salon, a series of rendezvous for senior executives from varied industries。
The result is that Global Entrepreneur is poised for growth, and positioned better than at any time in our history。
CORE VALUES
The Global Entrepreneur Brand of Journalism
Global Entrepreneur is the leading source of multinational business analyses and local insights。
As business becomes more complex around the world, more and more business pros look to Global Entrepreneur for the information and in-depth analyses they so need as to compete and prosper。
Vital
Point-of-View Journalism That Creates Value
What makes Global Entrepreneur different is a thinking-forward, thinking-global approach that is applied to all the Global Entrepreneur franchises。
We call this Point-of-View Journalism because it goes beyond routine analysis to give our audience perspectives to the ever-changing world of business。
Global Entrepreneur sorts through the complexity of today’s issues for business professionals whenever, wherever, and however they look。
Discerning
Essential Content That Cuts Through the Clutter
Global Entrepreneur is the indispensable resource for business leaders in China because we separate the superficial from the essential。
We ask tough questions in approaching any topics: Are we being original? Are we breaking a story? Are we adding to the sum of knowledge in a way that is meaningful and important to business leaders? If the answer is no, we don’t waste their time。
Trustworthy
Uncompromising Integrity That Builds a Bond
Readers come first, always。 It’s a principle we never betray。
Powerful
Global Context That Moves Leadership
More than 30 editors in 3 news bureaus around China, and a European bureau and a US bureau。
Such depth and breadth allows Global Entrepreneur to deliver perspectives that put our stories into a global context。
This empowers people around China to make decisions informing business and financial markets。
Global Entrepreneur’s consistent delivery of unbiased business journalism has enabled us to forge a bond with our audience that is the envy of the publishing world。
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