售前售后服务
（1）搜索引擎
一家书店，如果将其所有书籍和音像产品都一一列出，是没有必要而且对用户来说也是很不方便的。因此，设置搜索引擎和导航器以方便用户的购买就成为书店的一项必不可少的技术措施。在这一点上，亚马逊书店的主页就做得很不错，它提供了各种各样的全方位的搜索方式，有对书名的搜索、对主题的搜索、对关键字的搜索和对作者的搜索，同时还提供了一系列的如畅销书目、得奖音乐、最卖座的影片等等的导航器，而且在书店的任何一个页面中都提供了这样的搜索装置，方便用户进行搜索，引导用户进行选购。这实际上也是一种技术服务，归结为售前服务中的一种。
（2）顾客的技术问题解答
除了搜索服务之外，书店还提供了对顾客的常见技术问题的解答这项服务。例如，公司专门提供了一个FAQ（Frequently Asked Questions）页面，回答用户经常提出的一些问题。例如，如何进行网上的电子支付？对于运输费用顾客需要支付多少？如何订购脱销书？等等。而且，如果你个人有特殊问题，公司还会专门为你解答。
Pre-sale service
(1) search engine
A bookstore, if all of its books and audio-visual products are enumerated, it is not necessary and is also very user convenience。 Therefore, the search engines and set up a user-friendly navigation for the purchase has become an essential Bookstore technical me...全部
Pre-sale service
(1) search engine
A bookstore, if all of its books and audio-visual products are enumerated, it is not necessary and is also very user convenience。
Therefore, the search engines and set up a user-friendly navigation for the purchase has become an essential Bookstore technical measures。
At this point, Amazon Bookstore Home on doing quite good, it provides a wide range of comprehensive search, a search on the title of the theme of the search for the keyword search and on the author's search, but also provided a series of best-selling books such as the winning music, the most popular films, and so on navigation, but also in any bookstore in a page has been providing such a search device, user-friendly search, and guide users to purchase。
This actually is a technical services, attributed to a pre-sale services。
(2) Customer Technical Questions
Apart from the search service, the bookstore also provided for customers answers to common technical problems of this service。
For example, the company offers a special FAQ (Frequently Asked Questions) pages, users often answer some of the issues raised。
For example, how to conduct on-line electronic payment? The customers need to pay transportation costs? How to order out-of-stock books? And so on。
And if you personally have special problems, the company will specifically for your answer。收起
